Through a truly collaborative effort from the whole team we have re-imagined our brand and our web presence. Razor Edge Labs has been growing steadily over the past year and we’ve been so busy we haven’t had a chance to raise our heads and see how far we’ve come.
Last spring we started hiring more staff and by September we had to move into a bigger office. As our clientele grew and our processes became more sophisticated we realized that our previous website was just not representative of who we had become. Today we are proud to reveal the new and improved REL!
Our previous website was getting old. Whenever we looked at it we knew that it was no longer a reflection of Razor Edge Labs and the work that we do. We had grown, but our website had not. Over the past 6 months we have been working tirelessly to refine our processes and development philosophy. We knew that this was the only way to serve our clients properly.
Operationally we have grown far more sophisticated, but our website had not. It is time for our web presence to catch up with us. We hope you enjoy the new website and feel free to leave a comment with your feedback or suggestions.
Responsive Mobile Design
It is shocking how many people access the internet with a mobile device. We who create websites can no longer treat mobile as an afterthought. It must be a part of every website’s design process. We teach that to our clients, we preach it to our colleagues, now we can show it off on our website.
Research from Google (PDF) shows that 90 percent of people start a task using one device, then pick it up later on another device—most commonly, people start a task on smartphone, and then complete it on the desktop.
Over the past year we’ve also hired a bunch of great people and we’ve been waiting to let y’all know about it. We are now an 8 person web development agency. A far cry from the 3 person shop we were last year. While we have always been focused on our website’s user experience, we are really working hard to improve our client’s experience. Building a website can be a daunting experience and trusting another company (us) with managing how your business or organization is presented on the world wide web can be scary. By hiring more people in the design and project management disciplines we can better care for our client’s needs. This in turn makes our web projects more fun for everyone. Over the next few weeks we’ll be introducing our new staff members. Please take some time to get to know them…they’re awesome!
You guessed it. What would a new website and new staff be without a new office too! We love our new digs. Right in the heart of Liberty Village we are in the hub of Toronto’s design community. Most of us can walk to work too. What makes it even better is that we have a bright new place to work together and build awesome website for you. Check it out.
A lot has happened in the past year. We have all of our clients to thank for it. We work hard to make their websites work great, look great, and perform great.